O|X SUITE

SPOT / CABLE

MediaBank Spot O|X supports all of your local television, local cable and radio buys. A full-featured module capable of handling the largest and most complex account, it offers state-of-the-art features and EDI functionality. 

With an unprecedented level of management control, MediaBank Spot O|X connects your planning, buying, traffic and finance departments. The key components include research, pre-buy, stewardship, traffic, vendor payment, client billing, EDI, reporting, and sequential liability.

MediaBank Spot O|X provides integration with the latest ePort formats. MediaBank also delivers seamless integration with a number of planning tools such as MediaTools.

Features/Benefits:

  • Spot O|X Command Center© captures all the planner/buyer dialogue in-system, notifying buyers immediately when goals are added or modified.
  • Research available instantly on-line. MediaBank supports all the currently published Nielsen and Arbitron data categories.
  • Spot pre-buy functionality gives buyers the added flexibility to build buys on electronic worksheets before transferring to the live system. Once live, the O|X offers a full history for each buy line of the Spot system.
  • Spot O|X pre-buy and stewardship include Direct Agency Rep Exchange (DARE), ePort, one-click transfer, piggybacks, billboards, flexible post-analysis rules and barter.
  • Traffic is fully integrated into Spot O|X, which means media activity is immediately available for Traffic, and spot instructions and shipping lists can be automatically faxed from the system, among other features of integration.
  • MediaBank supports EDI from all major sources for easy vendor invoice matching, clearance and payment. No limit to the size of invoices that can be accepted via EDI during the day.
  • The bill/pay component of MediaBank O|X offers a number of advantages: Client billing is customizable for form and content and sequential liability allows agencies to easily and effectively manage cash balances. Spot O|X maintains 10 formulas with effective dates and offers an auto-adjustment for previously billed activity. The system also handles trade formulas between agency and station or station-groups.
  • Reporting is made simple with O|X drag and drop reporting module. Whether you are generating standard or highly customized ad hoc reports, you can request research, media, financial and traffic information at any level of detail and can run reports at any time.
  • O|X offers Netlite estimates that allow national network, cable and syndication buys to be managed in the Spot system. This is a tremendous tool for Direct Response firms as well as agencies that buy significant amounts of Spot and just a small amount of Network.

 

DIGITAL/WEB/EMERGING MEDIA | NETWORK | SPOT/CABLE | FINANCIALS/ACCOUNTING

DIRECT RESPONSE | PRINT | OUT OF HOME | PRODUCTION | USABILITY CHARTS

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WHO'S TALKING

"I've been starving for MediaBank's kind of tool. As marketers, we've been flying blind for a long time."

William Gaultier,
e-Storm International, Inc. CEO