O|X SUITE

DIGITAL/WEB/EMERGING MEDIA

MediaBank Digital O|X supports all interactive buys from search and display to emerging technologies. Digital O|X open architecture allows for unparalleled interoperability with various third party systems and data providers like third and fourth party ad servers, search engines, subscription data sources and tracking technologies.

MediaBank Digital O|X includes planning, buying, traffic, and accounting functions.  The key components include client spend authorizations, media campaigns/ plans, RFPs and avail requests, contracts, insertion orders, vendor payment, client billing, integration with ad serving and traffic systems, performance audits, delivery analysis, reporting and sequential liability.

Digital O|X is the only digital procurement system that easily integrates with any number of third party systems and data providers, including ad servers, search engines, subscription data services and tracking systems.

Features/Benefits:

• In-system plan and campaign management seamlessly manages buys from marketing plan through to insertion order and delivery.
• Digital O|X is designed to maintain business rules and empower buyers with ability to audit spend throughout the buy process.
• Automated RFP and avails request functions allow users to easily manage communication across an unlimited number of vendors for multiple campaigns.
• Interactive system fully integrated into Print Media system.
• Integration with ad servers and other data sources give buyers real-time visibility into media performance and delivery.
• The bill/pay component of MediaBank O|X offers a number of advantages: all vendor invoices are logged in the system, regardless of status; customizable matching criteria automates the matching process and provides agencies the utmost control in paying vendor invoices; discrepant invoices are tracked and managed easily; client billing is customizable for form and content and sequential liability allows agencies to easily and effectively manage cash balances.
• MediaBank supports EDI from all major sources for easy vendor invoice matching, clearance and payment.
• Whether you are generating standard or highly customized ad hoc reports, reporting is made simple with O|X drag and drop reporting module.  You can request research, media, financial and traffic information at any level of detail and can run reports at any time.

 

DIGITAL/WEB/EMERGING MEDIA | NETWORK | SPOT/CABLE | FINANCIALS/ACCOUNTING

DIRECT RESPONSE | PRINT | OUT OF HOME | PRODUCTION | USABILITY CHARTS